Wednesday, August 14, 2013

Live Indian Independence Day for the first time on YouTube

Yes, you heard it right. YouTube, in association with Doordarshan will live stream the 67th Independence Day celebrations to be held on Thursday in the capital along with Prime Minister Manmohan Singh’s address to the nation.
This association will enable millions of Indians worldwide to enjoy high definition live feed on Doordarshan's YouTube channel and get front row access to all celebrations lined up for the grand event.
The live streaming of the celebrations, a first for YouTube, will be available on August 15 from 6:25 a.m. (IST) onwards, including the flag-hoisting ceremony by the Prime Minister. Highlight clips will also be available for viewers. 
Doordarshan Director General Tripurari Sharan said this move will help the channel to reach a global audience in a format that best suits today's generation. Earlier this year, streaming of the 64th Republic Day Parade also received a tremendous response with over a lakh views. The objective is to cater to Indian and global audiences and take events of national importance beyond their TV screens.